The expertise and domain knowledge of the resource group can have a profound impact on what comes out of a session. In this tip, we explore how recruiting specialists as participants for a particular step of the process is similar to arranging and orchestrating a hit song. View Post

Facilitators know that using an icebreaker to kick off a session helps illustrate making lists and making choices. This tip shows how adding an energizer during your session can delight the resource group while helping to take their ideas to another level. View Post

Confirming the connection between the specific product for the project and the target consumer first will put you on the path to a clear marketing objective and eventually, a well-developed persuasive campaign. View Post

When you facilitate for the same group, it becomes more important to think of novel ways to inspire your resource group. In this tip, we explore techniques that use a tool you already have on hand in new and engaging ways. View Post

Whether you use the question or side-list technique, get the most out of your detours by allowing participants a little time to process your initial suggestion before forcing a connection. View Post

Whether you facilitate all the time or haven’t had the marker in your hand for ages, there are plenty of ways to get help with firing up your idea capability. In this tip, we’ve made a list of ways to get started or ways to keep you going, whichever applies. View Post